Tv, libri e musica: come sono cambiate le nostre abitudini durante l’emergenza Coronavirus. FOTO

Cresciuti enormemente i consumi televisivi durante il lockdown, così come sono aumentati la lettura dei libri e l’ascolto della musica. Grande successo per il digitale mentre si rivelano poco attrattive le visite virtuali dei musei e dei siti archeologici. Dall’indagine di Impresa Cultura Italia-Confcommercio emerge inoltre come gli italiani siano disposti a pagare fino al 50% in più per assistere a eventi culturali dal vivo. FOTO

Abitudini e consumi degli italiani durante il lockdown

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Crescono i consumi televisivi, la lettura dei libri, l’ascolto della musica e i servizi digitali, mentre è scarso il successo per le visite virtuali a musei e siti archeologici: queste alcune delle rivelazioni dell’indagine di Impresa Cultura Italia-Confcommercio, in collaborazione con Swg, sugli effetti del covid-19 e del lockdown per i consumi culturali degli italiani

GLI AGGIORNAMENTI LIVE SUL CORONAVIRUS

BURGOS, SPAIN - MARCH 16: In this photo illustration, a woman watches TV from her home on March 16, 2020 in Burgos, Spain. Spain will impose a national blockade to combat the coronavirus on March 16, 2020 in several cities. (Photo by Samuel de Roman / Getty Images)

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Secondo i dati rivelati, i consumi televisivi durante il lockdown sono cresciuti del 47%

Lo speciale Coronavirus

TURIN, ITALY - MARCH 15: A woman watches a Netflix TV series on the laptop at home to pass the time after the Italian government clamped down on public events, closed bars, restaurants and schools, imposed travel restrictions and advised citizens to stay at home in an attempt to slow the spread of the Coronavirus on March 15, 2020 in Turin, Italy. Italy has been the worst hit county outside of China, with over 24,747 confirmed cases of COVID-19 and as many as 1,809 fatalities. (Photo by Stefano Guidi/Getty Images)

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Tra i consumi televisivi, si segnala un significativo aumento dell'utilizzo di piattaforme web in abbonamento (per il 34%) e, più in generale, dei canali a pagamento con un +20%

Bonus baby sitter: può andare anche ai nonni purché non conviventi. FOTO

TURIN, ITALY - MARCH 15: A woman reads a book at home to pass the time after the Italian government clamped down on public events, closed bars, restaurants and schools, imposed travel restrictions and advised citizens to stay at home in an attempt to slow the spread of the Coronavirus on March 15, 2020 in Turin, Italy. Italy has been the worst hit county outside of China, with over 24,747 confirmed cases of COVID-19 and as many as 1,809 fatalities. (Photo by Stefano Guidi/Getty Images)

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Importante anche la crescita della lettura dei libri che durante la pandemia ha fatto registrare un +14%

Libri: da Francesco Piccolo a Elisabetta Sgarbi, 50 consigli d'autore raccolti da Sky Tg24

BARI, ITALY - APRIL 27: A screenshot of a mobile phone showing downloaded PDFs of newspapers on April 27, 2020 in Bari, Italy. According to an estimate by FIEG and the Guardia di Finanza, approximately one million Italians have been reading pirated copies of daily newspapers. Italy will remain on lockdown until May 4th to stem the transmission of the Coronavirus (Covid-19), but some industries are being allowed to reopen. (Photo by Donato Fasano/Getty Images)

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Per quanto riguarda quotidiani, riviste e fumetti, inoltre, durante il lockdown un lettore su sei ha dichiarato di avere abbandonato la versione cartacea in favore di quella digitale

TURIN, ITALY - MARCH 15: A man reads a book at home to pass the time after the Italian government clamped down on public events, closed bars, restaurants and schools, imposed travel restrictions and advised citizens to stay at home in an attempt to slow the spread of the Coronavirus on March 15, 2020 in Turin, Italy. Italy has been the worst hit county outside of China, with over 24,747 confirmed cases of COVID-19 and as many as 1,809 fatalities. (Photo by Stefano Guidi/Getty Images)

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Regge, invece, la lettura tradizionale dei libri sebbene, anche in questo caso, l'8% dei lettori sia passato in questi mesi all'e-book

A woman reads a comics book in a shop during the official opening of the comics hero Spirou Provence Park in Monteux, southern France, on June 1, 2018. (Photo by BERTRAND LANGLOIS / AFP) (Photo credit should read BERTRAND LANGLOIS/AFP via Getty Images)

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Per quanto riguarda la lettura esclusiva dei fumetti, questa è diminuita del 27% durante il lockdown

ROME, ITALY - MAY 03: A girl reads an Italian magazine showing photographs of Prince William, Duke of Cambridge and Catherine, Duchess of Cambridge following their wedding, on May 3, 2011 in Rome, Italy. The marriage of the second in line to the British throne was led by the Archbishop of Canterbury and was attended by 1900 guests, including foreign Royal family members and heads of state. Thousands of well-wishers from around the world flocked to London to witness the spectacle and pageantry of the Royal Wedding. (Photo by Giorgio Cosulich/Getty Images)

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Diminuita anche la lettura delle riviste: -10%

Models listen to music backstage prior to the women's Fall/Winter 2018/2019 collection fashion show by Mila Schon, in Milan, on February 24, 2018. / AFP PHOTO / Miguel MEDINA (Photo credit should read MIGUEL MEDINA/AFP via Getty Images)

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Si segnala invece un incremento per quanto riguarda l’ascolto della musica con un +7% durante la pandemia

TO GO WITH "Vietnam-politics-internet-censorship,FOCUS" by Cat Barton
This picture taken on January 15, 2013 shows a man reading online news with his laptop at a coffee shop in downtown Hanoi. After harassment and prison failed to silence Vietnam's dissident bloggers, the communist government started building an army of propaganda agents to infiltrate chatrooms and sing the regime's praises. AFP PHOTO/HOANG DINH Nam (Photo credit should read HOANG DINH NAM/AFP via Getty Images)

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Si segnala anche un incremento significativo dei consumi e dei servizi culturali digitali: +34%

Spectators including Arsenal's Gabonese forward Pierre-Emerick Aubameyang (up) attend by videoconference the live streaming show of French humorists Othman and Kalvin at the Apollo Theatre in Paris on May 14, 2020. - France is easing lockdown measures in place for 55 days to curb the spread of the COVID-19 pandemic, caused by the novel coronavirus. (Photo by FRANCK FIFE / AFP) / RESTRICTED TO EDITORIAL USE - MANDATORY MENTION OF THE ARTIST UPON PUBLICATION - TO ILLUSTRATE THE EVENT AS SPECIFIED IN THE CAPTION (Photo by FRANCK FIFE/AFP via Getty Images)

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Dallo studio emerge invece uno scarso successo degli spettacoli dal vivo in digitale

A visitor holds his online-bought entrance ticket as he lines up to enter the Vatican Museums (Musei Vaticani) which reopen to the public on June 1, 2020 in The Vatican, while the city-state eases its lockdown aimed at curbing the spread of the COVID-19 infection, caused by the novel coronavirus. (Photo by ANDREAS SOLARO / AFP) (Photo by ANDREAS SOLARO/AFP via Getty Images)

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Poco sfruttate anche le visite virtuali a musei e siti archeologici

A visitor holds a tablet showing a statue of Mars and Venus at the Trajan's Market (Mercati di Traiano) museum on September 23, 2014 in Rome, where the exhibition "The keys of Rome. The city of Augustus" runs till May 10, 2015. "Keys To Rome" is an international exhibition on the city of Augustus and the Roman Empire organized in four locations (Rome, Alexandria, Amsterdam, and Sarajevo) by the European network of Virtual Museums, V-MUST, coordinated by the Italian National Council of Researches. AFP PHOTO / VINCENZO PINTO (Photo credit should read VINCENZO PINTO/AFP via Getty Images)

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In pochi (solo il 4%) hanno approfittato della possibilità di visite virtuali a musei e siti archeologici

People dance, at a special edition of the the 'Paradise City' festival, where 25 people can enjoy the live performances from private boats, Wednesday 01 July 2020 in Perk, Steenokkerzeel. The original version of the festival had to be cancelled due to the Corona virus crisis. Strict rules still apply for the new version, including a very limited number of guests.
BELGA PHOTO JASPER JACOBS (Photo by JASPER JACOBS/BELGA MAG/AFP via Getty Images)

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Dallo studio emerge inoltre che cresce la voglia di attività culturali legate al divertimento (+15% rispetto a dicembre 2019) e al relax (+14%)

I concerti dopo il coronavirus: ecco come sarà la musica live secondo i cantanti. FOTO

VERONA, ITALY - SEPTEMBER 20: A general view of atmosphere is pictured during the Intimissimi on Ice - OperaPop at the Arena di Verona on September 20, 2014 in Verona, Italy. The world diverted their eyes away from the catwalks of Milan to the Arena di Verona, where Intimissimi showed off their latest styles to the press and public on the spectacular frozen over amphitheatre. (Photo by Andreas Rentz/Getty Images for Intimissimi)

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Inoltre, circa un italiano su tre sarebbe disponibile a pagare di più per assistere a eventi culturali dal vivo. Una quota che tra gli appassionati arriva a superare anche il 50%

I concerti dopo il coronavirus: ecco come sarà la musica live secondo i cantanti. FOTO